About Marketing Starts Here

Over the years I’ve worked with all kinds of businesses — local shops, service providers, wellness practitioners, people running things on their own. And I keep seeing the same thing. Good people, doing good work, feeling scattered and a little lost when it comes to their marketing. Not because they’re bad at it. Usually it’s because nobody ever sat down and actually helped them build something that holds it all together.

That’s the whole reason Marketing Starts Here exists.

Media’s been my world since 1990. Seventeen years in television news, ten of those at CTV News, plus time as a newspaper journalist, an event manager, and a Realtor. I spent fourteen years volunteering with a community theatre group too, doing their marketing.

I started my first business, The Social Link, in 2015 — teaching small business owners how to actually use Facebook for their business. It grew into something bigger than that, and by 2018 it had become Marketing Starts Here, which I still run today, alongside Healing Energy Light, my energy and wellness practice.

Here’s what I believe: marketing doesn’t need to be everywhere all at once. It just needs to actually reach the people who matter to your business, and do that well. Clarity helps. Consistency helps more than people think. And usually, the business owner already knows more than they give themselves credit for — they just need some structure around it.

If your marketing feels scattered — inconsistent posting, an email list gathering dust, a website that still describes an older version of your business — that’s exactly where I can help.

If that sounds like where you’re at, I’d love to hear what’s going on.

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Your business has grown, but your marketing hasn't. Marketing plans for small business owners — website, social media, email, branding — pulled into one plan instead of five different things pulling in five different directions.

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